Salesforce · customerTottenham Hotspur

valid_from

2026-10-15

valid_to

null (still holds)

confidence

0.70

superseded_by

null

first seen

2026-10-28

last updated

2026-10-28

Sources

“Club unifies over 4.6 million fan accounts across 10+ systems, with new AI agent Ask Spurs achieving an 86% engagement rate. Agentic transformation spans football, stadium events and commercial operations, while supporting community programmes to improve digital skills and career pathways for local”— what the source said

• Tottenham Hotspur Launches Ask Spurs on Agentforceprimary · salesforce.com

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